Privacy Policy
Digital Delights Gaming ("we", "our", or "us") develops and publishes mobile games for Android and iOS platforms. This Privacy Policy explains how we collect, use, store, and share information when you play our games ("Games"), visit our websites, or interact with us through customer support or social media channels. By accessing or using our Games or services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our Games.
1. Information We Collect
We collect only the information necessary to operate, improve, and monetize our Games. The types of data we may collect include:
a) Device and Identifier Information
This includes mobile advertising identifiers (such as Google Advertising ID on Android or IDFA on iOS), IP address, device model, operating system version, language settings, time zone, and installation-specific identifiers.
Third-party advertising SDKs (including Google AdMob, AppLovin/MAX, BidMachine, Mintegral, Pangle, Unity Ads, Liftoff/Vungle, Bigo Ads, Meta Audience Network, and InMobi) may collect similar information to deliver and measure advertisements. Approximate location may be inferred from IP addresses.
b) Usage and Gameplay Data
We collect information about how you interact with our Games, such as gameplay progress, session duration, levels completed, in-game actions, and performance data. Diagnostic information, such as crash reports and error logs, may also be collected to improve stability and performance.
Advertising partners may collect data related to ad impressions, clicks, and engagement.
c) Contact and Support Information
If you contact us for customer support or subscribe to communications, we may collect your name, email address, and any information you provide. This data is used only to respond to your request and is not shared for marketing purposes without your consent.
d) Location Information
We may determine your approximate location based on your IP address to deliver the correct language version, apply regional settings, and comply with legal requirements. We do not access precise GPS location unless you explicitly allow it and a legitimate purpose exists. Some ad partners may process coarse or precise location data to provide regional advertising.
e) Cookies and Similar Technologies
Our websites and third-party partners may use cookies, SDKs, pixels, or similar technologies for analytics, advertising, and service functionality.
We do not knowingly collect sensitive personal data or information from children under the age of 13. If such data is collected unintentionally, please contact us so we can take appropriate action.
2. How We Use Information
- Operate and maintain our Games, including saving progress and fixing issues
- Analyze gameplay behavior and improve game features and balance
- Deliver contextual or personalized advertisements where permitted
- Measure ad performance and marketing effectiveness
- Respond to customer support inquiries and communicate important updates
- Detect fraud, enforce our Terms, and comply with legal obligations
3. Legal Bases for Processing (GDPR / UK GDPR)
- Contractual necessity: to provide and operate our Games
- Legitimate interests: to improve Games, prevent fraud, and monetize through ads
- Consent: for personalized advertising, marketing communications, and certain cookies
- Legal obligations: to comply with applicable laws and regulatory requirements
On iOS, we follow Apple's App Tracking Transparency (ATT) framework. You may withdraw consent at any time via device or in-game settings.
4. Third-Party SDKs and Partners
Our Games integrate third-party advertising, mediation, and analytics SDKs. These partners process data according to their own privacy policies and provide opt-out options.
Advertising & Mediation Partners
We integrate several advertising and analytics partners. Each partner processes data as described in its own privacy policy. We encourage you to review those policies to understand their practices and opt-out options. The main partners include:
Ad Networks / Mediation Platforms: Google AdMob (Google LLC); MAX (AppLovin Corp.); Mintegral (Mobvista); Pangle (Bytedance); Unity Ads (Unity Technologies); InMobi; BidMachine; Bigo Ads (BIGO Technology); Meta Audience Network (Meta Platforms); Liftoff/Vungle (Liftoff Mobile).
These partners collect device identifiers, IP addresses, usage data, and ad interaction data to serve ads and measure performance. They may infer approximate location from IP addresses and serve ads based on inferred interests.
- Google AdMob: https://policies.google.com/privacy
- Meta Audience Network: https://developers.facebook.com/docs/audience-network/optimization/best-practices/an-policy/
- BidMachine
- InMobi
- Pangle
- Unity Ads
- Liftoff/Vungle
- Mintegral
- AppLovin (MAX)
- Bigo Ads
Measurement & Attribution Partners
AppsFlyer, Adjust, Kochava, Branch, Tenjin, and similar providers.
These partners may act as independent controllers or processors. We use contractual safeguards to ensure compliance with privacy laws. If you opt out of personalized advertising, we will instruct our partners not to use your data for cross-app tracking.
5. Data Sharing and International Transfers
- With service providers supporting hosting, analytics, customer support, or payments
- With advertising and measurement partners as described above
- With authorities when required by law or to protect rights and safety
- As part of a merger, acquisition, or business transfer
Your data may be transferred to and processed in countries outside your residence, including the United States, Europe, and Singapore. We rely on appropriate safeguards such as Standard Contractual Clauses where required.
6. Data Retention
We retain personal data only for as long as necessary for the purposes described. Gameplay and advertising-related data is generally retained for up to 24 months after the last activity, unless a longer retention period is required by law. Data is securely deleted or anonymized when no longer needed.
7. Your Rights and Choices
- Access and receive a copy of your data
- Correct inaccurate or incomplete information
- Request deletion of your personal data
- Object to or restrict certain processing
- Opt out of personalized advertising
On Android, you can reset or limit your advertising ID in device settings. On iOS, you can manage tracking permissions through ATT. California and other U.S. residents may exercise the right to opt out of the sale or sharing of personal data.
To exercise your rights, contact us at digitaldelightgames.com. You may also lodge a complaint with your local data protection authority.
8. Children's Privacy
Our Games are intended for a general audience and are not directed toward children under 13. We do not knowingly collect personal data from children. If such data is identified, we will delete it promptly.
9. Security
We use reasonable technical and organizational safeguards, including encryption, access controls, and secure development practices, to protect personal data. However, no system is completely secure, and we encourage users to protect their devices.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted with a revised effective date, and continued use of our Games indicates acceptance of the updated policy.
11. Contact Information
- Email: Ubaid_zahid@hotmail.com
- Address: House no.15 phase 1 AI Amin housing society, cantt bedian road, Lahore
